by Mike Gioioso | Sep 3, 2026 | Boise, Idaho
Boise Homeowners Are Sitting on More Equity — Here’s Why It Matters for the Real Estate Market For years, rising Treasure Valley home values created wealth for Idaho homeowners. Now something different is happening. Many owners have substantial equity but little...
by Mike Gioioso | Sep 3, 2026 | Boise, Idaho
Boise Real Estate Branding: What TJ Pierce’s Mid-Century Strategy Says About Building a Niche There is a natural temptation in real estate to chase every possible deal. More listings. More clients. More property types. More leads. TJ Pierce built his Boise real estate...
by Mike Gioioso | Sep 3, 2026 | Boise, Idaho
Boise Commercial Real Estate Leasing Shows Strength Across Office, Industrial and Retail The Boise commercial real estate market continues to show something investors and landlords like to see: activity across several property types at the same time. Recent...
by Mike Gioioso | Sep 2, 2026 | Boise, Idaho
High Mortgage Rates Are Keeping Buyers on the Sidelines — What It Means for Boise Real Estate The housing market has a math problem. Home prices remain high. Mortgage rates remain elevated. Put those two together, and the monthly payment required to buy a home is...
by Mike Gioioso | Sep 2, 2026 | Boise, Idaho
Boise Adds Affordable Housing as The Sherwood Moves Into Construction Boise’s housing challenge isn’t simply about building more units. It’s also about creating housing that reaches people the traditional market has difficulty serving. A new...
by Mike Gioioso | Sep 2, 2026 | Boise, Idaho
Modular Construction Gains Momentum as Idaho Builders Rethink How Homes Get Built Idaho’s growth has created a simple problem with a complicated solution: We need more housing, but building it isn’t getting any easier. Labor is expensive. Skilled...
